3. PROVEN sales results.
Insights about clients can be fascinating. But unless they result in a change in behavior and in sales, they’re just “fascinating insights.”
In a study of Penny results spanning 5 years, the average sales for clients participating in Penny increased by more than 250%. Sales to a control group increased just 14%.
How is such a dramatic increase possible?
The Penny Process uncovers from each key client the specific actions that will turn that individual into a “very satisfied” buyer. We then teach the rep exactly how to implement those actions. Is it any wonder that that client expands his business with the one provider who has customized his approach, and becomes the exact provider that client most wants?
How we're different:
If you’ve seen the mention of “a survey” generate groans of “Not another one!” from your team and your clients, you’re not alone.
But both groups experience The Penny Process as completely different.
There are at least 5 key reasons why:
- ACTIONABLE insights about each client.
- LOYALTY, not satisfaction.
- PROVEN sales results.
- Clients LIKE it.
- Ongoing data.
Email info@thepennygroup.com to learn more about how The Penny Process can benefit your company.